Tip #8: Think Carefully About Pricing
It is hard to locate the right harmony between what it costs to create and keep up an extension and how much a trader will pay for it. Assess the competitive landscape and client request in so as to come up with the appropriate pricing model.
“Pricing your Magento 2.0 extension is an important exercise that could have a big impact on its adoption, perception & more. Most developers are familiar with models that are akin to the app stores (Apple, Google, Microsoft etc.), with free apps, paid apps, in-app purchases etc. As with any product on the market, think about the customer - the retail merchant -- and the value your extension will provide to them. If beta tests or data has shown you a certain Return on Investment (ROI) or benefit that you can produce for the merchant, price such that you can provide at least a 2x-3x ROI within 12 months. Having a scalable pricing model that delivers significant ROI and business outcomes is key to helping both developers & merchants realize value for extensions that power innovation, efficiency & revenue growth.” – Windsor Circle
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Returned next time for more tips on launching Magento 2.0 Extensions!